EcoPan Edmonton needed a piece that demonstrated the environmentally friendly aspect of their efficient home construction techniques. In order to stress to the reader the benefits and quality of their product, a 100% recycled paper stock was used, showing the natural fibers and un-dyed paper colour. A wordmark was also created to brand the project and was used on a corresponding business card. Design elements and visual textures were also used in the development and design of the website.
